Raving Fans, a Revolutionary Approach to Customer Service.
Ken Blanchard & Sheldon Bowles

Description
Whatever your business, whatever your product, the key to success is memorable service. Consumers remember a great product and great service but they'll remember poor service even more. Customer satisfaction has become the make it or break it fact in business life. Great service can only be achieved by employees with the authority and know how to solve customer problems on the spot. Authored by Ken Blanchard and Sheldon Bowles, Raving Fans provides a common sense approach to improving customer service. The process involves deciding what you want, discovering what the customer wants and delivering plus one percent. The result is all-out non-stop, organisation-wide momentum for creating Raving Fans.

Benefits
Through a brilliantly simple and charming story, to teach how to define a vision, learn what a customer really wants, institute effective systems, and make a Raving Fan service a constant feature – not just another program of the month.

Target group
For personal use or as part of the company library for individuals within the organisation.